Monday, August 12, 2013

Storz Brewing Company - Take 2


There has been a lot of talk and speculation regarding the re-birth of the Storz brand.  I know several hardcore, beer historians that will be scrutinizing the first batch of their lager beer (original recipe?).  Not to mention, many craft beer aficionados that will want to see how the new styles stack-up to their local favorites.

What are your thoughts?

Here are some of the articles on the subject.


Wayne Faris said...

From talking to a number of folks, the Storz people won't be providing any beer recipes to Blue Blood. Blue Blood will have to develop their own recipes for the four styles Storz wants. Makes me wonder about how much support Storz will give the actual beer. Seems they are only about the restaurant and museum. They seem to realize they need a beer with their name, but really don't care what it is.

Anonymous said...

I was thinking also thinking those lines as well, but hoping that wasn't going to be the case. My past search of acquisition records ( not 100% sure ) of ownership means there's going to be licensing that has to be addressed if all facets of Storz is used. That is unless the family retained rights to the marketing name of the brand and place a similar product with the same name.

Anonymous said...

The recipes are from scratch, they have nothing to do with "the original". That being said, the ingredient list for each of the test batches was pretty alright looking, it *should* be pretty tasty beer. Only time will tell!